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Sponsorship


CORPORATE SPONSORSHIP
Corporate Sponsorship Program
1999-2000

WHO WE ARE
­ Images Cinema has been in Williamstown, providing this community with engaging, year-round entertainment since 1916. Originally known as the Walden Theatre, Images Cinema is the only single-screen, independent film house in Berkshire County.

­ Images Cinema is dedicated to programming a wide selection of independent films, as well as reviving some of HollywoodÔs cult favorites and cinema classics. Film selections at Images Cinema include Academy Award winners in addition to less well-known, critically acclaimed works.

­ This past year, special events included films in cooperation with Williamstown Theatre FestivalÔs summer season; The Israeli Film Festival, co-sponsored by Williams College and the Jewish Federation of the Berkshires; and Andrei Rublev, in collaboration with the Art on Film series at The Clark Art Institute. For young members of our community, the theater hosted a creative childrenÔs event during WilliamstownÔs annual Holiday Walk ¸ a magic show and storyteller that packed the house, thanks to a grant funded by the Cultural Council of Northern Berkshire.

­ Images Cinema launched its first annual membership campaign in January, 1999. The cinemaÔs membership program will create a strong financial base, an increased mailing list and an interested target audience for a variety of sponsor-related promotions.

­ Images Cinema produces an extensive schedule twelve times a year. This printed program is utilized as a film reference guide for members and patrons throughout the month. Programs are distributed to a 50-mile radius, and our 1,500-person mailing list is steadily increasing. Currently 6,500 programs are printed monthly (October-May); 8,500 are printed during summer months.

­ Independent film patrons tend to be college educated with high median incomes and sophisticated tastes, and include age groups ranging from students to professionals to retirees. Independent film has made major headway into mainstream culture with recent films including Life is Beautiful and Elizabeth and with the launch of The Independent Film Channel.

­ Images Cinema enjoys remarkable community support. In 1989, local luminary Christopher Reeve rallied support for the theater and kept Images Cinema from closing its doors. In 1998, in response to new challenges presented by the industry, community members once again banded together to reincorporate Images Cinema as a nonprofit arts organization and hired a new management team to bring the theaterÔs mission into sharper focus. By 1999, Images Cinema has secured more than 2,000 members who have an interest in sustaining the future of this independent film house. Corporate sponsorship offers businesses an opportunity to participate in this commitment to create a solid foundation for Images CinemaÔs future.

WHAT SPONSORSHIP OFFERS
Local and regional businesses that provide annual financial and in-kind contributions to Images Cinema will receive significant corporate benefits.

The Images Cinema Corporate Sponsorship Program offers: ­ Exposure of your business to a substantial demographic ­ Employee incentives ­ Establishment of relationships with independent film patrons ­ Use of theater space for corporate events ­ Vital support to an historic, cultural landmark in this community ¸ the only year-round, nonprofit, independent film house in Berkshire County

FACTS AND FIGURES
­ Williamstown is home to the esteemed Williams College, with more than 2,000 students and an active alumni community. ­ The cultural center of the Northern Berkshires, Williamstown boasts The Clark Institute, Williamstown Theatre Festival and the Williams College Museum of Art. It is within close proximity to Mass MoCA and The Bennington Center for the Arts, attracting summer vacationers, fall foliage fans and winter skiers. ­ Williamstown, a three-hour drive from New York City and Boston, is the western terminus of the widely traveled Mohawk Trail and lies at the base of Mt. Greylock, MassachusettsÔ highest peak. ­ Over two million visitors spend more than $250 million in Berkshire County annually. ­ 62 percent of Berkshire visitors have household incomes over $50,000, and the median visitor is 49 years old. ­ Visitors who attend cultural organizations contribute $2.56 billion each year to the Massachusetts economy. In 1996, according to the Berkshire Visitors Bureau, the countyÔs cultural organizations brought in a total income of $47.2 million. ­ Tourism officials believe that Ńabundant cultural resources are essential for the stateÔs quality of life and are a major lure for businesses to locate here and to attract and retain employees.ń ¸ Berkshire Eagle 5/10/98 CORPORATE SPONSORSHIP PACKAGES

$10,000 ANNUAL SPONSORSHIP
­ ŃSponsored byń logo projected onto film screen before every film for one year ­ Corporate logo in special section of Images Cinema monthly programs for one year ­ ŃSponsored byń mention in all Images Cinema print advertising for oneyear ­ One-time use of Images CinemaÔs mailing list ­ The inclusion of questions pertaining to your corporate interests in the Images Cinema annual survey ­ Corporate spotlight article in one monthly program ­ Press release to local media outlets announcing your organizationÔs corporate support ­ Public recognition in sponsors' roster (in lobby) and Images Cinema annual report during sponsorship term ­ Links from our website to your corporate sponsor site ­ One-time complimentary use of theater space for corporate event, private film-related event or special function ­ Ongoing reduced rate for rental of theater space for one year ­ $3 admission for all employees on weekly Corporate Sponsorship Nights for one year ­ Delivery of monthly programs to all employees for one year ­ Images Cinema welcome gift packages for newly hired employees for one year ­ One film selection chosen by your employees (subject to availability) ­ Free admission to all films for one year for corporate employeesÔ children (under 12 years of age) when accompanied by a parent ­ Your company associated with Images Cinema, the only nonprofit, independent film house in Berkshire County

$5,000 ANNUAL SPONSORSHIP
­ ŃSponsored byń logo projected onto film screen before every film for one year ­ Corporate logo in special section of Images Cinema monthly programs for one year ­ Corporate spotlight article in one monthly program ­ Press release to local media outlets announcing your organizationÔs corporate support ­ Public recognition in sponsors' roster (in lobby) and Images Cinema annual report during sponsorship term ­ Links from our website to your corporate sponsor site ­ $3 admission for all employees on weekly Corporate Sponsorship Nights for one year ­ Delivery of monthly programs to all employees for one year ­ Images Cinema welcome gift packages for newly hired employees during sponsorship term ­ One film selection chosen by your employees (subject to availability) ­ Your company associated with Images Cinema, the only nonprofit, independent film house in Berkshire County

$2,500 ANNUAL SPONSORSHIP
­ Corporate logo in special section of Images Cinema monthly programs for one year ­ Public recognition in sponsors' roster (in lobby) and Images Cinema annual report during sponsorship term ­ Links from our website to your corporate sponsor site ­ $3 admission for all employees on weekly Corporate Sponsorship Nights for one year ­ Delivery of monthly programs to all employees during sponsorship term ­ Images Cinema welcome gift packages for newly hired employees for one year ­ Your company associated with Images Cinema, the only nonprofit, independent film house in Berkshire County

WHAT WE'VE DONE
In the past year, Images Cinema has created the following exciting events: Special Events ­ Williamstown Theatre Festival: To complement the ╬98 season, Images Cinema presented The Rainmaker and Jeffrey. ­ The Clark Art Institute Art on Film Series: First in a series of art-related films, Images featured the classic film Andrei Rublev, in cooperation with The Clark Art Institute. ­ The 1998 Israeli Film Festival: Co-sponsored by Williams College and the Jewish Federation of the Berkshires, Images Cinema featured four Israeli films and sponsored post-film discussions. ­ Chamber of Commerce Dinner: The evening included an historical slide show, live music, catered dinner and an AfterImages film discussion following a film screening. ­ Eat Drink Dim Sum: First in a series of food-film events, Images Cinema presented an Asian dim sum dinner at a local restaurant following the film Eat Drink Man Woman.

ChildrenÔs Events ­ Holiday Walk: Images Cinema hosted a storyteller and magic show during the annual Holiday Walk. ­ Mouse Hunt: Images entertained children with a pre-film Ńmouse huntń in the theater, including prizes. ­ Willy Wonka and the Chocolate Factory: In cooperation with our local sweets shop, a Willy Wonka chocolate ice cream special was offered after this classic film. ­ KidsÔ Stuff: Images Cinema periodically programs matinee showings of childrenÔs films for the community and plans to sharpen its focus on childrenÔs programming through grants and foundation support.

Programming with Williams College ­ Senior Week: To celebrate the ╬98 graduating class, the theater hosted The Graduate and Pulp Fiction. ­ Freshman Week: As part of the events surrounding Freshman Week at the college, Images Cinema featured late-night showings of the original classics Frankenstein and Dracula. ­ Cinephiles: In cooperation with the student organization Cinephiles, Images featured SinginÔ in the Rain, Alien and Hard-Boiled. For these films, all Williams College students received a $1 admission price.

Educational ­ AfterImages Pre- and Post-Film Discussions: Images Cinema is the forum for organized educational discussions involving the art of film. Featured speakers included Williams College professors and authors Shawn Rosenheim and Jim Shepard, and film producer Maggie Renzi. For Additional InformationĚ Contact: Angela Cardinali Managing Director Alexandra Kalmanofsky Artistic Director Business office: 413-458-1039 ­ comments@imagescinema.org 50 Spring Street ­ PO Box 283 ­ Williamstown, MA 01267 www.imagescinema.org Movie Line: 413-458-5612 ŃImages Cinema has long been a key component of downtown Williamstown...ń ¸ Berkshire Eagle Ń... more than just an arthouse.ń ¸Williams Record ŃAs it stands, Images is no longer just a movie theater. It is, rather, a permanent film festival, and we, the citizens of Northern and Central Berkshire ... and Southern Vermont, should count ourselves miraculously blessed to have this ongoing, curated exhibition of the best of the art of film in our midst.ń ¸ Berkshire Eagle ŃMany films shown at Images can be found among the year-end top ten lists of numerous film critics.ń ¸ Williams Record Ń... a community space thatÔs available for many other activities besides movies.ń ¸ Berkshire Trade & Commerce